PPC (Pay Per Click) Manager Job Description

PPC Manager Responsibilities include:

Launching and optimizing PPC campaigns,
monitoring search platforms and monitoring search platform accounts
KPI tracking and management of
PPC manager job descriptions Create useful report for

Job brief

We are looking for a PPC (pay per click) manager to run PPC campaigns and monitor paid search budget.

In this role, you must be well versed in the principles of search engine marketing (SEM), including search engine optimization (SEM). You should also be analytical and good with numbers.

Your goal will be to ensure that our online marketing efforts have the highest possible return on investment (ROI).

Responsibilities

participate in creating effective paid search strategy and launch and optimize OPE accounts
of various PPC campaigns on search platforms (such as Google AdWords, Bing) .

Engage in keyword selection and improve audience and audience targeting targeting budgets

Adjust ROI and pinpoint bids to track ROI track KPIs to create .

Write reports (such as dashboards) to manage issues , suggest advertisements for attractive and concise copy and develop multiple channels between new campaigns to maintain partnership with PPC advertising platforms and vendors to reduce the risk of click fraud Find ways to stay aware of PPC and SEM trends

Requirements

Proven experience as PPC Manager or Digital Marketing Expert Experience Knowledge of data analysis and reporting

Knowledge of SEO and digital marketing concepts

Familiar with multiple platforms (eg AdWords, Facebook, Yahoo), analytics tools (Google Analytics, Tableau, WebTrends Etc.) likes working knowledge. .)
Understanding of HTML and XML has
an
excellent proficiency in MS Office (especially Excel) Excellent communication skills
Analytical Mathematics
, Analytical Thinking with strong Mathematics skills BSc / BA in Digital Media or related field; AdWords certification is a plus